Member Profile: Roger Hodges

Posted on Nov 24, 2014

Nov 24, 2014

Meet Roger Hodges of Brands to Marketplace

If you want to stand out from the competition, you have to set yourself apart.

That’s the specialty of Brands to Marketplace, which recently expanded its presence in Nashville. Roger Hodges, City Club member and former president of the Association for the Future of Film and Television in Tennessee, is the company’s new senior vice president of business development and account services.

The branding, marketing and public relations firm specializes in helping clients create, develop and build stand-out brands.

The firm’s principals are a partnership of marketing veterans who identify the strengths and positioning to help clients differentiate themselves. They have a successful track record working with everyone from individual artists and startups to large multi-national corporations like McDonald’s and The Home Depot.

Nashville’s growth and higher profile appealed to the Tampa-based company, Hodges says, citing opportunities in the healthcare and music industries.

“Many businesses are trying to figure out not just how to compete, but how to win.”

Hodges works closely with noted singer and songwriter Gary Chapman, who is Brands to Marketplace’s Managing Director and Creative Strategist after starting out as a client.

“Gary was a client of Brands to Marketplace and was so impressed with their PR services, he became a part of the team,” says Hodges who had been a consultant for several years and joined the firm full-time this month. He and his wife, Bobbie, have four children and five young grandchildren. When not spending time with the grandkids, they enjoy volunteer work and getting back to nature.

“We love the outdoors, from kayaking to hiking — to you name it,” Hodges says. “But where our hearts are is in humanitarian and faith-based initiatives. We work with some orphanages in Uganda, helping children orphaned by AIDS. We’d like to be able to spend more time in that endeavor.”

Hodges also enjoys taking advantage of City Club perks like the concierge service, which helps him score tickets to Predators and Titans games, as well as the great networking opportunities. It was through one such connection that he learned about City Club.

“I had no idea it was here, and I’ve met so many people who’ve been here for years who just didn’t know it existed,” he says. “I joined City Club because it’s a great meeting place with excellent food and beautiful views.

“It’s also a wonderful place to get to know fellow business leaders in the community.”

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